BSC-106 Export Requirements, Preparation and Product & Service Development
Overview
Course Objectives
Course Content
For Whom
Schedule and Hours
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Exporting products globally presents numerous challenges, from understanding diverse consumer preferences to navigating complex regulations. Many businesses struggle to adapt their products effectively for international markets, leading to reduced competitiveness. Crafting suitable pricing strategies while accounting for currency fluctuations can be perplexing. Inadequate product information distribution and noncompliance with international standards can hinder market entry. Intellectual property theft and unresolved trade disputes pose serious threats to export success. Addressing these pain points requires comprehensive training that equips participants with the knowledge and strategies to excel in the global market.
This course is designed to empower businesses with the insights and skills needed to thrive in global markets. This program addresses the critical challenges faced during international expansion. Participants will gain a deep understanding of market trends, cultural considerations, and consumer preferences to tailor products effectively. They will learn to develop compelling product strategies, pricing models, and packaging designs that resonate with diverse audiences. The course equips attendees with the expertise to navigate complex regulations, achieve international certifications, and ensure product quality and safety. Additionally, participants will learn about sustainability, intellectual property protection, and effective dispute resolution strategies to ensure long-term success. By the end of the training, attendees will possess a comprehensive toolkit to successfully position their products in the global arena, fostering growth, and mitigating common export-related challenges.
At the end of this course, participants shall be able to:
Identify the importance of conducting thorough market research and understanding consumer preferences to drive export success
Define target markets and explain the process of developing a compelling value proposition that aligns with global consumer needs
Summarize the cultural considerations and compliance aspects needed when adapting products for international markets
Distinguish between effective packaging designs and labelling strategies that meet legal and cultural requirements for various markets
Describe the factors influencing pricing decisions and interpret pricing strategies suitable for different international market scenarios
Demonstrate the ability to create comprehensive and easily understood product information materials for diverse global audiences
Implement strategies to ensure compliance with international standards, navigate certification processes, and uphold product quality and safety
Apply knowledge of sustainability practices, intellectual property protection, and dispute resolution techniques to ensure ethical global business practices
Understanding Global Market Trends and Consumer Preferences
Crafting Effective Product Strategies for Export
Adapting Products for International Success
Packaging, Labelling and Compliance
Strategic Product Pricing for International Markets
Equipping Product Information for Global Success
International Standards, Certification and Quality Assurance
Sustainability, Intellectual Property and Dispute Resolution
This course is designed for
Business Owners and Entrepreneurs
Export Managers
Sales and Marketing Managers
Product Development Teams
International Trade Specialist
Supply Chain and Logistic Professionals
Legal and Compliance Experts
Sustainability and CSR Managers
Intellectual Property Managers
Professional in Trade Associations
This is a 2-days programme. This course runs from 9:00am – 5:00pm with an hour for lunch and periodic short breaks.
This is an intensive session designed to include as much discussion as possible. Lunch and breaks provide an opportunity for further questioning and discussion with the instructors.
We are HRD Corp (Human Resource Development Corporation) Registered Training Provider. All of our training modules are claimable under HRD Corp.